RevOps
The revenue engine, engineered once and owned forever.
Connect CRM, ops tools, pipeline, and data into one running system. Built once, operated continuously through Growth Operations, no open-ended agency retainers.
Built for: VP RevOps · CRO · Head of Sales Ops · Founder (Series B+)
- ✓ CRM architecture + governance
- ✓ Lead scoring + lifecycle ops
- ✓ Attribution modeling
- ✓ Outbound engine (Apollo, Instantly)
- ✓ Marketing automation (HubSpot)
- ✓ Sales–marketing alignment
- ↗ GTM strategy → Demand Gen
- ↗ Content / SEO → Demand Gen
- ↗ Brand / design → Brand & Web
Four stages, one continuous build.
Each stage hands its output to the next. The audit becomes the blueprint, the blueprint becomes the engine, the engine becomes a system your team runs from Slack.
Free Audit
RevOps health check
Automated tool: read-only connect to HubSpot or Salesforce. Scans data quality, automation coverage, attribution setup, and MQL handoff logic. Output: 3–5 named gaps in 48 hours, no sales call required. Leads into an optional 30-minute consultation to unpack the deeper findings.
Strategy
RevOps maturity audit
Full stack review, process mapping, data architecture assessment, attribution model, and sales–marketing alignment analysis. Human-led: AI accelerates the research, not the judgment. Output: a scored maturity report, 90-day roadmap, and Build SOW.
Build
RevOps engine install
CRM architecture, lead scoring, lifecycle automation, attribution model, and pipeline reporting. Connects to Nexus on completion. Your team queries pipeline in Slack from day one of Growth Operations.
Outbound engine install
ICP scoring, Apollo + Instantly setup, AI sequencing, deliverability monitoring. Standalone or alongside the RevOps engine install.
Marketing automation install
HubSpot workflows, lead nurture, lifecycle ops, MQL handoff. Standalone or alongside the RevOps engine install.
Nexus, query this engine's data directly in Slack; Effiqs analysts respond in the same surface.
Growth Operations
Pipeline ops, CRM governance, outbound tuning, and automation expansion. Human-led, Nexus-powered. Scope is defined by what was built.
Nexus, query this engine's data directly in Slack; Effiqs analysts respond in the same surface.
The revenue engine, compounding.
Once installed, the system runs every month, tightening the funnel and making the forecast trustworthy.
Built natively in the tools you already run.
These are our defaults for RevOps. We install inside your architecture. If you run something else, we adapt.
The capabilities inside RevOps.
Individual tactics that combine into the RevOps engine, each available on its own or as part of a build.
RevOps: common questions
What does Effiqs' RevOps practice do?+
Effiqs connects your CRM, ops tools, pipeline, and data into one running system: CRM architecture, lead scoring, lifecycle automation, attribution, and outbound, then operates it continuously through Growth Operations.
Is the RevOps audit really free?+
Yes. The RevOps health check is automated and AI-first: a read-only connection to HubSpot or Salesforce that returns 3–5 named gaps within 48 hours, with no sales call required.
How long does a RevOps engine install take?+
The RevOps engine install is a fixed-scope, fixed-fee sprint that takes 30–60 days, after which it connects to Nexus for ongoing Growth Operations.
Do we own the system after Effiqs builds it?+
Yes. Every engagement ends with documentation, playbooks, and training, so your team owns and runs the system. Effiqs works itself out of a job.
Start with a free RevOps audit.
A ranked list of gaps in 48 hours, no sales call required.